Overall Missions
- Develop and implement community engagement strategies aligned with Lofi Girl’s goals and identity
- Identify content and trend opportunities relevant to the Lofi Girl brand
- Manage and grow Lofi Girl’s online presence across Meta, TikTok, X (Twitter), YouTube and other platforms
- Foster a positive, inclusive, and safe environment within all community spaces
- Monitor social media platforms to gather feedback, respond to questions, and escalate key insights or concerns to the team
- Analyze and report on community and platform metrics to help guide strategic decisions
-Stay informed on digital trends, platform updates, and new community tools to continuously improve engagement
Daily/Weekly Missions
- Write and deliver engaging text, image, and video content for Lofi Girl’s social platforms
- Post or schedule content, and actively respond to comments, community interactions and live chats during premieres or releases
- Coordinate with the team on weekly priorities and campaigns
- Flag user-generated content and opportunities to showcase community creations
Monthly Missions
- Track and report on community performance metrics (e.g. member growth, engagement rate, sentiment trends)
- Identify areas of improvement or experimentation for future campaigns
- Propose new initiatives, formats, or collaborations based on community feedback and analytics